Are You Using Both Sides of the GoogleCoin?
By now most of you realise that Google can give our websites the ability to appear within their results pages using a Pay Per Click model (PPC).
This is called Google Adwords
Hopefully, you will also be aware that that Google offers
website owners the ability to display these PPC results on
their own websites.
For this privilege, Google will pay the website owner a
share of the PPC revenue earnt from any click throughs on
the results displayed on their website.
This is called Google Adsense
So there you have both sides of the Google coin.
On one side, the ability to drive low cost targeted traffic
and on the other side, the ability to generate revenue from
your existing traffic.
You'd think that was the end of it but really it is only the
beginning.
Heads or Tails? Heads it is?.
Let's look at Adwords
There are those that think?
?write your ad, pays your money and away you go.
Which to 80% of the people using Adwords, this seems to work
OK for them. Remember I said OK!
For the other 20% , these guys and gals, are testing,
changing, innovating and working Google as hard as they can.
One such character is Chris Carpenter , whose GoogleCash is
pioneering in the way that he works Google and now lets
other work Google just as hard.
"Like Bruce Lee taught us the art of fighting without
fighting, Chris Carpenter shows us the art of website
revenue generation without a website!"
Chris has shown examples of Adwords campaigns that cost
cents to set up but pay dollars in commissions. None of my
current investments give me such a high ROI.
I have tried my hand at it and I am currently making around
$4000 per month just from this one product. I am only
spending $250 on Adwords to get this return.
Why not have a look at Google Cash yourself.
http://www.j2-squared.com/google-cash-book-review.htm
Tails you win!
Secondly, while most people just cut and paste Adsense code
into all the pages of their site, they just leave it at that
thinking job done!
They don't explore the high value keywords in their market
or niche.
Why do that?
Well if you knew what the more profitable keywords and terms
are, you can write content and these words can be displayed.
Google Adsense will then look at your page content and work
out what to display.
You could double your income by changing words on your site.
Maybe Life insurance to life assurance or personal loan to
loans or adverse credit to bad credit.
Also sites tend to use one format and one position for the
ads.
Test, test, test
Try different layouts and work out which ones work best for
you. You may be surprised.
Test, test, test
There are several tools that can help you identify keywords
but the best for you would be either the Google Adwords
program or Overture view bids tool.
Don't worry about thinking you are doing anything wrong. In
fact, think about it - you will be creating relevant content
for Google to display and for their users to read. Users are
happy, Google are happy and you will earn more revenue from
Adsense. So hopefully you'll be happy too!
A Win Win situation!
Again, like most things rather than reinvent the wheel there
is a whole book on Adsense written my friend William
Charlwood has written The Definitive Guide to Google AdSense
which tells you exactly how to make money by hosting small
ads on your website. It is a detailed road-map of everything
you need to do to get going and then maximise your AdSense
income.
Once you've got it right, you can look forward to a check
every month from Google.
Check this out here:
http://www.j2-squared.com/adsense-guide.htm
So there you are, there are two sides to the Google coin.
Are you using both sides!
Good Luck! Jason Hulott is Director of J2 Squared, leading specialists in Internet consultancy whose specific aim is to drive more revenue to websites. Their main area of focus are the insurance, finance, and automotive industries.
Related News
Critical sass - San Francisco Bay Guardian
San Francisco Bay Guardian |
Critical sassSan Francisco Bay Guardian, CA -6 hours ago3 The New York Times Book Review. Percy suggested a causal connection between the swell of infantile pop punditry on cable news channels and "those critics ... |
BOOK REVIEW: 'Reality Check' Looks on the Sunny Side of America - HNN Huntingtonnews.net
BOOK REVIEW OF SLAVE TO THE CLOCK, MASTER OF TIME - Accountancy Ireland
Ritu Dalmia’s ‘Italian Khana’: A review - Zee News
Book depicts Palestinian struggle in Israel - Middle East Online
LitMob: Book Reviews with Passion - Appscout
Appscout |
LitMob: Book Reviews with PassionAppscout, NY -1 hour agoThe world of book reviews can be stuffy and uninteresting, with lengthy and long-winded reviews written by authors and critics who may understand their ... |
Book reviews: Vampires with heart - The Republican - MassLive.com
Book reviews: Vampires with heartThe Republican - MassLive.com, MA -Aug 18, 2008I was all anticipation when "Breaking Dawn," book four in the sage, was recently published. My friend Brianna and I attended a release party at Walden Books ... |
Amazon Award boosts writer Bill Loehfelm into the big time - The Times-Picayune - NOLA.com
The latest releases - News & Observer
The latest releasesNews & Observer, NC -3 hours agoHis autobiography offers "a vision of hell," William Boyd wrote in The New York Times Book Review, that "makes you wonder how anyone comes through such ... |
Do You Know Which Audiobook to Listen To Next? New Audiobook ... - Emediawire (press release)
|
|
 |
|
|
RELATED ARTICLES
Thinking for a Change - AchieveMax® Top Ten Book Review
John C. Maxwell is back again in Thinking for a Change: 11 Ways Highly Successful People Approach Life and Work to add to his more than 30 previous titles with his encouraging tone and down-to-earth writing style. As usual he offers a very simple premise: "To do well in life, we must first think well." This certainly is not a new premise. In fact, it's been around for years, and we've heard it paraphrased by dozens of authors of note. However, as usual, Maxwell simplifies, clarifies, and guides his readers on the journey of mastering "good thinking" to achieve their personal and professional potential. Through his extensive research over the years he has found that "successful people think differently than unsuccessful people."
Young, Fabulous and Broke? Suze Orman Has Debt Relief & Financial Freedom Advice Books for You!
Are you a parent that has all the financial responsibility in the world on your shoulders and living paycheck to paycheck? Does it seem like there is no way out of this endless cycle of working just to pay your bills? Well, I certainly felt this way. I have been in consumer credit counseling, which was very helpful, but I still felt like a financial idiot. What was I supposed to do to get ahead? How was I going to ensure that my family was going to get the best they deserve which includes the finer things in life AND me? Well, I was sitting at home one day contemplating this and watching my local PBS station when an infomercial came on that was an real eye opener.
Headlong Into Quicksand: The Tale of Today in America
America´s 220 years of Democracy (of its 400 years) is longer than the Greek 100 (of 1000), the Roman 150 (of 1000), or the British 180 (of 1600.) These European democracies are the only large ones ever. Two collapsed as demoralized empires. Two moderns with one heritage of basicly Christian, Northwest European tradition, have been autocraticly led further away into decadent empires than people realized.
Born Evil - Book Review
"Author of two books and many short stories, J.P. Ransom
is busily writing a series of books called Colla'd Greens and
two more upcoming books including a sequel to Born Evil.
Workshop-In-A-Book® for Dating Again, A Must-Read EBOOK
The Joy Of Dating Again is designed to be a do-it- yourself workshop. This book features 21 self-empowering keys. Each of the keys is presented as a workshop session. There is an explanation of each key and its relevance to your life. There are also exercises, meditations, affirmations and guided social experiments to reinforce and help you apply each key into action. This book can guide you through the keys for self-empowerment, helping you get the tools to move into a "new life," stretching your old limits and breaking the barriers of what is possible for you. In addition, you will develop the tools to attract a partner that is really suitable for you; the "new you."
Sorat and the Modern Day Evil
"Sorat's evil will be spread by his infernal army of soulless followers, willing to give their lives for his pleasure in subjecting mankind to horror of the ultimate magnitude."
Book Summary: What Is The Emperor Wearing?
This article is based on the following book:
Book Review: If You Are Over Fifty, You Are Entitled To Some Very Interesting Discounts On Travel:
Title: Unbelievably Good Deals and Great Adventures That You Absolutely Can't Get Unless You're Over 50 (2005-2006
Author: Joan Rattner Heilman
ISBN: 0071438297
Publishers: McGraw-Hill:
Atlanta Pastor Releases Book Of Life
Local Atlanta Pastor known for his charity work such as feeding the homeless, at risk youth and giving toys to children at Christmas time is releasing his first book entitled "Diary OF A Shattered Spirit". Pastor Adams says that this book will address some of the struggles and stresses that plaque our society today. This book touches on many personal struggles that people just don't want to talk about. This book gives an account of many trials that the Pastor has experienced in his childhood through adulthood and through the years of his ministry.
Your Flight Questions Answered
Whether you are an experienced air traveler or a novice, John Cronin's book, "Your Flight Questions Answered," has a little bit of something for everyone.
Kmarts Ten Deadly Sins - AchieveMax® Top Ten Book Review
Kmart's Ten Deadly Sins: How Incompetence Tainted an American Icon was begging to be written. It probably would have surfaced much earlier if not for the fear of many authors that publishing too soon would result in the omission of who knows how many future bewildering tactics by the forever transforming retail giant, K-mart. Actually, contrary to my early assumption, this book is less an indictment of K-mart than it is a combination of warnings and lessons to everyone else. There are so many negative examples in the news today of how NOT to succeed in business. However, many organizations fail to acknowledge or learn from these examples.
Book Summary: Effective Networking For Personal Success
We are all "self-employed" now.
What Color Is Your Parachute? - A Book Summary
The best-selling job-hunter's bible for decades, this
indispensable resource is a complete handbook for people
who are on a quest to find their mission in life, or at
the very least, the next good job that will put food on the
table. Whether you are a fresh graduate, never finished a degree, or are searching for your deeper calling after many years of work, this is the book for you. You may need a temporary job, but the book strongly suggests a major life-changing one!
Her Backyard: Book Review
Her Backyard by Doreen Lewis is an adventure, romance
novel that depicts a career woman in the middle of
self-discovery. It is about making choices that may not be so
easy to make and complex relationships between
co-workers, siblings and friends. I am certain that many
readers within the age group between 30 and 40 will find a
connection with Audrey, the main character.
Jason Seeleys War - Book Review
"Jason Seeley's War" is centered in the heart of a small
American town where two youth are deeply in love, and have
been since high-school. Jason and Natalie's love runs with
a flexible strength that endures her recovery from a horrible
drug addiction. A very promising athlete and student, Jason
is welcomed to University, but Natalie won't let him go
without extracting a promise from him to stay faithful to the
love of his life. This promise ? he meant to keep. But then
the Vietnam War happened and Jason was assigned a draft
number just before graduation. He knew government
agents were about to collect.
The Storyteller, Volume I - A Must Read Book
The Storyteller
New Book Offers Supernatural Tales Involving Everyday People
Hug Your Customers - AchieveMax® Top Ten Book Review
Don't panic. Jack Mitchell, the author of Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results, isn't suggesting that you take his title literally. Hugging your customers, he says, has nothing to do with being touchy-feely around them and everything to do with offering them over-the-top service. His advice is hardly groundbreaking. For instance, what rookie employee has not heard the old adages such as "know your customer, think outside the box, have a 'no problem' attitude"? While we've all heard this obvious, age-old advice repeatedly, how many of us can honestly say we've seen it practiced with any level of success where we shop, eat, travel, etc.? That's the point of this book. Everyone knows what should be done to create repeat customers ... very few people do it!
Product Review: Affiliate Mistakes Special Report
In his ebook "Affiliate Mistakes Special Report," Chuck McCullough teaches you how to spot and avoid or correct ten simple, yet costly errors that can seriously damage your efforts to promote affiliate programs successfully. Instead of writing about the broad based generalities of affiliate marketing, Chuck takes you by the hand and teaches you why most affiliates never make a dime in commission. Then using a detailed and systematic approach, he provides you with an effective, easy to implement solution to correct these mistakes.
Bury My Heart at Redtree
Title: Bury My Heart at Redtree
Author: Patrick Chalfant
Genre: Suspense/Thriller
ISBN: 1-930709-53-6
Enron Debacle: Review Of Kurt Eichenwalds Conspiracy Of Fools A True Story
Title: Conspiracy Of Fools: A True Story
Author: Kurt Eichenwald
Publisher: Broadway Books (A division of Random House)
ISBN: 0767911784
|
